My story
Not a CV.
A real
story.
As a kid, I didn't have Instagram. But I had notebooks everywhere, stories made up from scratch, and an obsession with creating entire worlds in my head. I built worlds, wrote dialogues, directed imaginary characters.
“
Telling a brand's story, giving it a voice: that's exactly what I'd been doing in miniature all along.
When digital came into my life, I realised it was the same thing, but with real audiences.
I took the leap. I learned on the job, sometimes through mistakes, often with enthusiasm. Big brands, startups, entrepreneurs with great ideas but no online voice.
What drives me today: seeing a brand find its true voice. Not formatted content. A real presence.
✨ Cindy